10+ years · South Africa

About Louw van Riet

eCommerce strategist, Shopify developer and digital growth expert with 10+ years building online stores across South Africa, Europe and beyond.

The story

10+ years at the intersection of ecommerce and results

Louw van Riet is one of South Africa’s most experienced ecommerce practitioners — with over a decade working at the intersection of Shopify development, CRO, Google Ads, SEO and analytics.

Having worked across South Africa, Germany, the USA, UK, Europe and Mauritius, Louw brings an international perspective to every South African ecommerce project. He has led ecommerce strategy for large multinationals and helped lean startups build their first online store.

His framework — Technology + Customer Experience + Data + Execution — underpins every project at eCommerce Development SA.

Expertise

9 areas of deep ecommerce expertise

🛍️ Shopify Development
📈 eCommerce Strategy
📊 Google Ads
🔍 SEO
🎯 CRO
📉 Analytics
🌍 International eCommerce
🏭 B2B / B2C Systems
🤖 AI Implementation

The framework

Technology + CX + Data + Execution

Every ecommerce project Louw takes on is built around four pillars: the right technology stack, a customer experience that converts, data that drives decisions, and flawless execution. This framework has delivered results for 400+ online stores across multiple industries and countries.

Beyond ecommerce, Louw is also the founder of The Complete Trader’s Edge — a Mind · Method · Money framework for traders and entrepreneurs.

Ready to work with Louw?

Free consultation. Let’s talk about your ecommerce business.